Researching your target audience is one of the most important aspects of both sales and marketing. SaaS companies will develop in-depth profiles of their target audiences and spend hours researching their clients. This is called customer research.

Researching your target audience is one of the most important aspects of both sales and marketing. SaaS companies will develop in-depth profiles of their target audiences and spend hours researching their clients. This is called customer research.

Voice over Internet Protocol (VoIP) lets users make phone calls over the internet. It’s an alternative to traditional phone lines and mobile. These services allow you to use your existing work phone with new VoIP configurations. Here’s how to setup VoIP for your company to harness all the advantage it offers.

Software-as-a-service (SaaS) companies create ready-made solutions for digital challenges. Instead of enterprises designing their own tools and applications, SaaS companies offer their products hosted in the cloud. A variety of models in the form of as-a-service have emerged in the past decade. One prominent example is Unified Communications as a Service, commonly referred to as UCaaS.

This year, both managers and employees began returning to the office after a long time of working remotely. While many people crave the return to normal entirely, not everything has to return to pre-pandemic ways. Now may be the best time to reinvent yourself in ways you never felt you could before so you can take steps towards professional growth.

The tech industry has been on a bumpy ride ever since the pandemic began more than 3 years ago. 2021 kicked off the Great Resignation, a period where employees across hundreds of industries—not just in technology—took steps to leave their jobs. When that wave turned, a new term was coined, The Great Regret. Next, towards the end of 2022, the job market was hit by The Great Layoff. In a nutshell, it has been wild, both for recruiting teams and for employees.

Mentorship is an almost universally-accepted tool for employee development. So why not incorporate it into your internship program as well, just like we do it? Use this guide to learn the benefits of implementing internal mentorship systems for interns so the entire team can benefit.

Internships are increasingly popular among college students and recent grads. According to the National Survey of College Internships (NSCI), 21.5 percent of students complete internships before they graduate. This type of opportunity is perfect for learning and experiencing the jobs you think you want to do before you get out into the working world. Yet, only hands-on internships are the best.

Poor sound quality can be a significant distraction for your conference calls. If participants sound far away, have crackling associated with their line, or cut in and out, it’s hard for attendees to focus on what’s actually being said. With meeting productivity in thin air—you don’t need any other issues.

Do you answer the phone when someone calls you from an unknown number? If you are like 81 percent of Americans, you likely won’t. People ignore unknown numbers for a variety of reasons, but the general worry is there’s either a robocall or that the person on the other end will try to scam them. And this is where the STIR/SHAKEN framework comes to save the day. Learn more about the latest strategies used by scammers and how VoipNow & Hubgets can help you outsmart them.

For many, 2022 was the first year of normality after two very long years of pandemic. Profound workplace changes for both workers and employers alike, businesses navigating economic downturn, and people feeling the pressure of galloping inflation—the past twelve months were anything but quiet! Now is the perfect time for the 2022 wrap-up, let’s do it together.
