Posts Tagged Under: customer experience

Improve Team Communication for Better Customer Experience

Customers are the lifeblood of any business – and keeping them happy ensures they stay loyal to your company. This is why great customer experience is crucial. In fact, an estimated 52 percent of Americans have switched their allegiance from one brand of retailer, cable provider, bank or other establishment because of poor customer services.

High-quality customer experience must be prioritized to thrive in our consumer-driven world. However, the success of your customer service approach is only as effective as the health of your internal communication.

Read More

5 Tips to Make Your Customers Love You

Photo by rawpixel on Unsplash

A happy customer is a returning customer. Brand loyalty is when your users have the opportunity and good reason to choose another brand, and yet they choose to stick with you. Maybe it’s how your brand looks. Maybe it’s how it sounds, tastes, or feels. Whatever it is, something clicked with them and they clicked with you.

If your product sells today, that’s no guarantee it will sell tomorrow, or a year from now. Unless you’re giving away free cash bundles, holding on to a user base is no walk in the park. Some companies use surveys to see how consumers view their brand and how they stack against their competitors, and they adjust their practices based on the feedback. Others prefer to pour all their resources into building trust, quality and value, without asking too much around. But most don’t bother to do any of these things. And that’s no way to obtain loyalty

Read More

How Much Does Great Customer Experience Really Cost?

Photo by Adeolu Eletu on Unsplash

Business leaders make investments based on the likelihood that said investment will be returned. Rarely does an executive pour money into a project whose outcome (return on investment) cannot be immediately quantified. Experts say this is a huge mistake on their part.

Customer experience expert Augie Ray talks about the tremendous importance of customer experience and how every company should prioritize this as much as possible. The key question tackled in his lecture:

Read More