The surge of Software-as-a-Service (SaaS) has left some providers worried. After all, with the rise of SaaS, clients may be able to buy solutions directly from software vendors, skipping these providers altogether. But does this mean that in less than 5 years, service providers will lose most of their territory to vendors selling directly to the SMBs?
Consequently, a number of ITSPs and managed service providers are eying various services they can combine in a logical offer, so that their customers get hooked on the service, rather than on the individual products. A recent study showed that 68% of communications providers intend to offer SaaS within the next two years. One of the most promising services to incorporate is Unified Communications.
Research by MarketstoMarkets indicates the Unified Communications-as-a-Service (UCaaS) market will grow to $23.34 billion by 2019 from the $13.10 billion it’s supposed to bring in this year. The reason is straightforward: many service providers are adding it to their portfolios, to complement their existing proposition made to the SMB customer.