Posts Tagged Under: SaaS

How Services (Not Apps) Make the World Go Round

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The amount of time spent on mobile apps has increased by 21% from 2014 to 2015, with the mobile app market being worth an estimated $58 billion. That amount will rise to $77 billion by 2017, according to research conducted this year. But it’s not the mobile apps themselves that generate all this money – it’s the services behind them.

At the dawn of the app store gold rush – as the media affectionately calls it – apps were low in numbers and simplistic: reminders, photography, note taking, doodling apps, match-three games etc. As time progressed, not only were there more apps to be found, but their complexity grew as well, and so did the hardware they ran on. Their numbers grew from mere thousands to billions, as more developers started leveraging newer, more advanced technology, but also another game changer

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7 Factors to Consider when Choosing a UC&C Vendor

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Most small-to-medium businesses (SMB) don’t have legacy UC&C software to grapple with, making them more likely than enterprises to move to pure cloud-based UC&C services, according to data gauged by IDG Enterprise. The ratio is 20% versus 7%, respectively.

In its 2015 Unified Communications & Collaboration Survey, IDG uncovered that 33% of IT leaders plan to increase spending in Unified Communications and Collaboration (UC&C), both hosted and hybrid – a combination of hosted and on-premise services. Spending will increase by an average of 9% through 2016, while enterprises currently lavish an average of $8.1 million on UC&C products and / or services alone. In 2012, a similar survey uncovered that 49% of respondents still used on-premises solutions. That number has only slightly increased to 51% so far, but things are about to change

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The Biggest IT Trend Still In Ascension As We Step Into 2016

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As we close the books on 2015, tech industry watchers are opening a new chapter full of exciting predictions for the future. Cloud computing is helping organizations big and small meet their business objectives now more than ever, especially in emerging markets. Additionally, IT shops will have more than half of their operations hosted in the cloud by the end of 2016.

Data from IDG Enterprise indicates that 56% of a company’s IT environment will be hosted in the cloud by the end of next year (up from 44% today). 8% of the 962 IT decision makers interviewed for the study said their entire IT environment was in the cloud. Companies use a mix of public, private and hybrid cloud services, with the private model being mostly preferred by enterprises. Now, here’s what we think sounds particularly interesting, not just for hot shot enterprises but for medium-sized players as well

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5 Cloud Myths That Seriously Need to Go Away

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Anyone landing on this page should already be acquainted with terms like public and private cloud, SaaS, IaaS, Paas, hybrid cloud, etc., so we’ll spare you the agony of reading first-grade tech literature. However, as we noted in the past time and time again, not everyone who grasps cloud computing knows what to fear and what to embrace.

For example, security remains a top concern even for tech leaders, yet cloud vendors have already proved that their heuristic systems can be much more effective at stopping cybercriminals in their tracks. But then there are also some exaggerated benefits, like the cloud being the cheaper solution 100% of the time, or that everything just works in the cloud. Below, we deal a heavy blow to 5 relentless myths about cloud computing that always claw their way up tech leaders’ spines, no matter how much evidence mounts against them.

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Security-as-an-Excuse

Tucked inside Forrester’s Cloud Predictions for 2016 is a tidbit about cloud security that I simply gave to share with our readers. Consider it a “quote of the day” substitute. But first, some context.

Analysts predict that, after reaching mainstream appeal in 2015, the cloud is set to shift into the next gear with the focus on expanding use cases and automation. As a result of this, the big boys will get bigger, and small players will have to up their game or die. Specifically, 2016 will be a shakeup year which will force many current providers to refocus on a narrower field, retreat from cloud or exit

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Cloudify Your Business

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It’s been years since the Cloud has demonstrated its might, yet there are still concerns related to performance, integration, compatibility, etc. that haunt decision makers. We’re here to prove them wrong.

Haunt is a good word because businesses who are still on the fence are losing money every second at the hand of their cloud-loving competitors. The reality is that cloud technology is no longer expensive, nor unsafe, and there’s always the option to

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Pizza as a Service [Infographic]

Remember the first time you landed on a paper about cloud computing “as a service?” How much of the tech jargon in there could you decipher? Chances are, not much, especially if your line of work rarely crosses paths with digital innovations.

Albert Barron, Sr. Software Client Architect at IBM, realized this on a bicycle ride when he rambled terms like SOA, WS, REST, JSON, SaaS, PaaS, and TLA to a friend who could barely articulate them back, let alone get the point of the story

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Forrester Scares Laggards with 2016 Predictions

Photo by Markus Spiske on Unsplash

Photo by Markus Spiske on Unsplash

2016 is shaping up to become the year of change for businesses everywhere, the year when customer satisfaction will determine if one company will thrive while its rivals will snowball into obscurity. According to Forrester, it all boils down to adaptability to changing times, and technology plays a crucial role in this.

Forrester’s Top 10 Critical Success Factors in 2016 make for a great read, but if you can’t spare the time, I’ve narrowed it down to three.

Listen up or buckle up!

CX is an abbreviation for “customer experience,” a term that describes how your customer feels when he / she interacts with you and your product. There’s no room for small thinking in CX as we go into 2016. Beef up on CX by offering contextual, personalized experiences. One way to get there is to buy software assets that turn customer data into action. Sticking with what you’ve got in-house may not spell imminent death, but the countdown has begun, Forrester warns.

“Divorce your legacy practices”

While customization is good when it touches the customer directly, what you want inside the company is a unification of your systems so that everything runs buttery smooth from an operations standpoint. Departmental leaders need to let go of their confined custom systems and adopt a unified portfolio of tools for communication and collaboration, analytics and reporting.

A solid culture means knowing what you want. In this day and age, this implies forgoing annual processes in favor of agile ones – SaaS, IaaS, PaaS, and other Cloud-centric investments – that are in sync with customer demands but also fend off disruptors. “Divorce your legacy practices,” writes Carrie Johnson, outlining Forrester’s 10 business commandments for next year. We solemnly agree with this directive.

Data isn’t just a tool, it’s a weapon

The more customers you have, the bigger the pile of data you’re sitting on. With the proper analytical tools, this data can be converted into hard actionable insight for efficient marketing experiences, as well as for adjustments to your product line. But don’t use data only to optimize your goals. Leverage it in a way that it will send shock waves across your playground, intimidating your competitors and securing your lion’s share. Big data is nothing without sifting through it with the proper algorithms to deliver “Yes” and “No” answers.

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5 Reasons Why Cloud Equals Operational Efficiency

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Cloud computing is having a field day. Around 90 percent of the companies in North America use cloud services in one form or another, predominantly private cloud solutions – or a privately-hosted cloud. Of those, nearly half have had a two-year run with the trending technology.

RightScale’s 2015 State of the Cloud report indicates that 88 percent of companies are using public cloud services, while two thirds are using a private cloud. 58 percent use both, and more than 80 percent have a hybrid adoption strategy set in place. It’s clear that one cloud doesn’t fit all, which is why it’s important to outline some basic facts about successful cloud deployments

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Companies with Digital Growth Strategies Make All the Money [Study]

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New research reveals that companies with a digital transformation plan set in place are the ones raking in the most cash annually, compared to regular organizations that use traditional tools and methods to do business. It’s not the first time a market study reveals this, but then why isn’t everyone doing it? Simple: because it takes technology-literate executives to drive these initiatives. And they don’t grow on trees.

The study, conducted by Freefrom Dynamics, has produced a measurement tool capable of assessing the digital effectiveness of companies worldwide, showing the impact that digital investments have on a company’s bottom line. The Digital Effectiveness Index (DEI) reveals that the companies achieving high returns from digital investments drive the most market disruption, securing them as “digital distruptors” in the study

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