Thinking about meeting productivity in the workplace, you likely consider a variety of factors. And an important one is how much time gets actually spent in meetings. What you might not consider is that audio conferencing could be the missing piece of the puzzle.
The Unified Communications (UC) market is chock full of media meant to promote the use of technology for communication and collaboration. Overall, that’s a good thing. But the nature of the materials is often abstract, trading the human element for the tech jargon.
In reality, technology only assists the transmission of information, which can actually detrimental to communications in the absence of basic skills, such as friendliness, feedback, or eye contact (in the case of video calling). Below, we bust three myths about “good communication” that get tossed around in marketing materials, including counter-marketing ones
Being in the business of developing enterprise-class communication and collaboration software for over a decade, we know a thing or two about audio and video quality. User experience is crucial when it comes to UC&C solutions. You can have as many features as you like. What matters is to make the best of them.
Studies have shown that “user experience” tops the list of complaints among conferencing users. This includes both the visual experience and the audio experience. UC tools that mess up on these aspects are about as useful as an old fax machine. Without good quality audio and / or video, conferencing is more of a pain than a perk. This is why we’ve placed tremendous focus on the codec side of VoipNow.