Most people don’t put any effort into writing a compelling title for their blog posts, according to the latest research. But while many people do pay attention to this aspect, it’s still hard to nail it every time. So let’s see how you can write more good titles.
A catchy headline catches your audience
Your headline may or may not say it all, but it does create expectations for the reader – expectations that must be on par with the content in your blog post, otherwise the your reader could lose trust in you. So don’t sensationalize too much without backing those claims with your content.
In fact, according to the research done by Hubspot, Market Domination Media, and Outbrain, your title may be the only chance your blog post has to generate new page views and new visitors for your blog.