Crafting Key Messages that Sell (Part III) – Cold Calling Like a Pro

This is the third installment of our key messages series, analyzing cold calling. Read the first parts here: Crafting Key Messages that Sell (Part I) – Cold Email in Style and Crafting Key Messages that Sell (Part II) – Cold Messaging on LinkedIn.

Cold calling has an undeserved bad reputation among sales people. Yet it is one of the most used tools in sales, with a higher success rate than its non-verbal cold counterparts–emails and instant messaging. While cold calling isn’t easy, you can improve your results by doing it effectively. Follow this guide to learn the best practices for your next round of sales calls.

Crafting Key Messages that Sell (Part II) - Cold Calling Like a Pro

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Autumn Anxiety or Why the Fall Season Makes You More Stressed

The weather isn’t the only thing that changes with the season. Your mental health and mood also fluctuate in response to this cycle. As the warmth of summer fades into the chill of autumn, you might start to notice an uptick in stress levels. It’s not your imagination, it’s autumn anxiety. After all, this is a hectic, fast-paced time of year.

Why the Fall Season Makes You More Stressed? It's Called Autumn Anxiety

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The Productivity Box: Small, Consistent Changes Make a Huge Impact Over Time

Change is the new normal and we’ve all had to manage major shifts in our lives since the beginning of 2020. The larger and more impactful the change, the more of a paralyzing effect it can have on resilience, flexibility, decisive action, and productivity. However, change is necessary in the workplace. While major transformation can feel unbearable to manage sometimes, some smaller, consistent changes are easier to handle and can lead to major impact.

The Productivity Box: Small, Consistent Changes Make a Huge Impact Over Time

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Managing your Schedule Like a Pro, the Remote Work Edition

While working from home can be convenient and productive, it’s not without its distractions. According to a survey of 1,000 workers by Glassdoor, the top distraction that employees face during the workday is TV. Furthermore, only half of employees feel confident that they can maintain their productivity levels when working remotely as opposed to commuting to the office. Yet it is possible to manage your schedule as a remote worker in a way that maximizes productivity and removes distractions.

Managing Your Schedule Like a Pro, the Remote Work Edition

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How to Stay Healthy While Working from Home

The COVID-19 pandemic pushed millions of people to work from home in the past year and a half. Besides the danger of catching the virus, we are also facing several other perils to our health. Beyond the usual domestic accidents, working from home usually means isolation and a sedentary lifestyle. In time, these are taking a toll on everyone’s physical and mental health. So how can you stay healthy in such challenging times?

How to Stay Healthy While Working from Home

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The Productivity Box: Bring Back the Voice Calls

If you look on social networks, it may seem like video, chat and email have replaced telephony for good. There’s an entire war going on about who does communication better. Hashtags after hashtags, studies and researches, everybody has an opinion. But when it comes to productivity, the traditional voice calls may be just what you need.

The Productivity Box: Bring Back the Voice Calls

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Wrapping up the Cool Summer Internship 2021

For the past 14 years, each summer we have been running an internship program for students and fresh graduates who are looking to improve their skills and gain real-life experience. And every year, we know the autumn has arrived when our Cool Summer Internship is wrapping up. So we asked a couple of interns from this year’s program to share some thoughts with us.

Wrapping up the 4PSA Cool Summer Internship 2021

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Back to Work: How to Overcome the Post Holiday Blues

After a well-deserved vacation or relaxing staycation, it can be difficult to return to work. Your emails have piled up in your inbox, each one demanding your immediate attention. Your colleagues needed answers two days ago. What’s more, your boss already has a long list of tasks waiting for you. And all this happens while your brain struggles to transfer out of vacation mode. Don’t worry, the post holiday blues can be cured!

Back to Work: How to Overcome the Post Holiday Blues

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August Anxiety: Why We Get Anxious at the End of Summer

Seasonal mood changes are often associated with the bleak, cold months of winter. But what happens when you start feeling more anxious than usual at the end of the summer? Many people experience irritability, agitation, loss of appetite, insomnia, general stress and other anxious behaviors. In some cases, this anxiety can even be intense enough to meet the criteria for seasonal affective disorder (SAD).

August Anxiety: Why We Get Anxious at the End of Summer

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