Posts Tagged Under: lead

Crafting Key Messages that Sell (Part III) – Cold Calling Like a Pro

This is the third installment of our key messages series, analyzing cold calling. Read the first parts here: Crafting Key Messages that Sell (Part I) – Cold Email in Style and Crafting Key Messages that Sell – Cold Emailing in Style.

Cold calling has an undeserved bad reputation among sales people. Yet it is one of the most used tools in sales, with a higher success rate than its non-verbal cold counterparts–emails and instant messaging. While cold calling isn’t easy, you can improve your results by doing it effectively. Follow this guide to learn the best practices for your next round of sales calls.

Crafting Key Messages that Sell (Part II) - Cold Calling Like a Pro

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How to Lead Better Remote Meetings

Have you ever considered how much time you spend in meetings each day? Attentiv reports that Americans hold approximately 11 million meetings per day, with an average length between 31 to 60 minutes. As the COVID-19 pandemic drove teams away from the office, employers had to adapt to remote meetings. And video calls and phone conferences replaced many in-person interactions.

The problem is that 33.4 percent of meetings are considered unproductive, according to the same report. Leading an effective meeting is a skill, and so is leading an effective remote meeting.

How to Lead Better Remote Meetings

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Five Ways to Sell SaaS B2B

Software-as-a-service, known as SaaS, is a $157 billion market, according to recent reports. With the increase of remote work due to the pandemic, the SaaS market will continue to expand, suggests TechCrunch. While this puts SaaS companies in a fast-growing and valuable industry, it also means there’s more competition than ever before.

Ways to sell B2B SaaS

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