Researching your target audience is one of the most important aspects of both sales and marketing. SaaS companies will develop in-depth profiles of their target audiences and spend hours researching their clients. This is called customer research.
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Researching your target audience is one of the most important aspects of both sales and marketing. SaaS companies will develop in-depth profiles of their target audiences and spend hours researching their clients. This is called customer research.
Voice over Internet Protocol (VoIP) lets users make phone calls over the internet. It’s an alternative to traditional phone lines and mobile. These services allow you to use your existing work phone with new VoIP configurations. Here’s how to setup VoIP for your company to harness all the advantage it offers.
Constant multitasking has become the norm in every area of life, from consuming content to doing work. This is especially true in the workplace. It’s not uncommon to switch back and forth multiple times between email inboxes, chat channels, video conferences, project management software, and document or spreadsheet files—all within the same 30-minute span. All that swiveling (combined with the occasional scroll on social media) can snowball into a major loss of valuable time at work.
In September 2022, the SEC issued more than $1.8 billion in fines across 16 financial companies because employees discussed trades and other sensitive information on their personal devices and apps. Now, one year later, the SEC is investigating the communication channels used by employees from more than a dozen major investment companies.
You’ve been sitting at a desk, staring at the same computer screen for hours, and, yet, just cannot summon one more coherent thought. You could use some clarity and creativity. So what’s the solution? Start walking.
Software-as-a-service (SaaS) companies create ready-made solutions for digital challenges. Instead of enterprises designing their own tools and applications, SaaS companies offer their products hosted in the cloud. A variety of models in the form of as-a-service have emerged in the past decade. One prominent example is Unified Communications as a Service, commonly referred to as UCaaS.
Before the onset of COVID-19, 60 percent of remote-capable employees worked in the office each day according to a survey by Gallup. When the pandemic ended last year, teams have transitioned to a hybrid environment.
Summer is a time for enjoying long days and relaxing vacations. Even the most productive offices slow down during the summer as employees and clients alike take time off from work and instead, enjoy extra hours with family and friends. However, now that the days are getting shorter and kids are returning to school, it’s time to refocus. Doing so when working in a hybrid environment, however, can be challenging. Use these steps to refresh your work routine so you can stay productive as you ease into fall.
Effective teamwork is the backbone of a successful organization. When you join forces with your coworkers in a productive way to reach a common goal, then you see results. This is how bright ideas come into focus, creative solutions take shape and unique perspectives are brought to the table. Being a good team player pays off.
Many of us fantasize about switching off email and chat notifications and retreating to a beach where no communication app can intrude. Fantasies aside, how often does the typical employee actually use their vacation time each year? Turns out, not nearly often enough.