Software-as-a-service, known as SaaS, is a $157 billion market, according to recent reports. With the increase of remote work due to the pandemic, the SaaS market will continue to expand, suggests TechCrunch. While this puts SaaS companies in a fast-growing and valuable industry, it also means there’s more competition than ever before.
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Moving into cloud territory isn’t about getting a rapid return on investment (ROI), but about giving your company a competitive edge (i.e. speeding up your time to market). Those who are obsessed with ROI are missing the point of cloud apps, and cloud computing in general.
CTOs and CIOs today are savvier than ever, no longer fixated on the ROI for cloud investments – though it’s still a pressing issue for many. According to Brett Gillett of Softchoice, a Toronto-based software reseller, two years ago business leaders would make one-to-one comparisons to see if the cloud version of a certain service fared better. Today, executives are on much better terms with cloud services (SaaS, Paas, IaaS, UCaaS). And here’s why.