Photo by Quino Al on Unsplash

Not too long ago, when we called someone we used to keep our fingers crossed for them to be close by to pick up the phone. When cell phones hit the mainstream, reaching someone became easier, but calling them wasn’t cheap. So although people were more certain to hear each other, they didn’t do so considerably more often.

Then came the smartphone which forever changed the playground. Communication took on even more forms. Instant messaging was added to the mix, along with email on the go and video chatting. Today, voice calls are a lot cheaper, but according to numbers dished out by Nielsen, the traditional “hello” has neither increased, nor decreased in usage