In the past decade, many companies have benefited from making the transition from hardware-based data storage systems to cloud services. In fact, 87 percent of companies reported business acceleration from their use of cloud services. This is good news for sales professionals who sell these services and try to nurture leads who might be interested in them.
The cloud is on the rise. Just shy of 80% of organizations are seriously considering adoption in one form or another, and almost 40% have already implemented cloud products and services in their operations. But according to research carried out by International Data Corporation (IDC) on 19,080 worldwide IT and LOB (line of business) respondents, mature Cloud-centric organizations are hard to come by.
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For more than 10 years we have been working with communication service providers around the world and one of the biggest challenges they’ve always reported has been customer churn. Even the best service in the world can’t prevent customers from fleeing if what you’re offering isn’t what they need.
Businesses today are increasingly migrating their digital resources and tools into the cloud for a variety of reasons. As such, it should be no surprise if the global end-user spend on cloud services will reach $180 billion by next year. It is bound to happen.
By the end of last year, more than half of U.S. businesses were already taking advantage of cloud-based tools. Let’s take a look at some of the benefits these technologies bring.