Posts in Category: clouders

Fog Computing – The Cloud’s Final Stop

Photo by Stephen Crowley on Unsplash

The term “cloud computing” was (supposedly) first used to describe the appearance of networked-servers on schematics. These diagrams used circles to represent the outline of a server (essentially the server’s reach within a network). When overlapped, the circles came together to form the appearance of a cloud. But clouds don’t have a perfectly defined edge, just like in reality.

In the same way that cloud computing has abstracted resources like compute, storage and bandwidth, fog computing has become the go-to name to describe the

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Find Out Which Platforms Sell Your Product

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Our experience with code has taught us that platform optimization plays a crucial role in grabbing and retaining a customer base – essentially creating your market share. Ship a half-baked app and customer loyalty is immediately affected. Ship a polished, seamless, airtight experience and they’re yours to keep.

Whether you sell physical goods or services, online or offline, it helps to know what devices people own. Smartphones and tablets have become de-facto platforms for ad delivery and shopping, and marketers everywhere strive to deliver a compelling viewing experience on these gizmos.

Device ownership heavily determines the way people

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Brands That Do Good Do Well

Ten years ago, only a handful of brands had sustainability on their agendas. Today, it’s something of a requirement. Technological advancement comes with a price: responsibility. And thanks to the Internet, most of the world’s population is on the same page regarding the dangers faced by our planet, and indeed humanity itself.

Nielsen has discovered that Generation X and Generation Z – which makes up most of today’s consumer base – is willing to pay extra for products and services that come from brands who are committed to positive social and environmental impact. More than 70% of both cohorts, to be precise. Brands that establish a reputation in this area have an immense opportunity to

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Female Entrepreneurs – Leaders Born from “Disobedience”

Photo by Annie Spratt on Unsplash

You might have heard us say this before, but here at 4PSA many of our software engineers are girls – more than what you’d find in a traditional tech company. And we wouldn’t have it any other way. We’re ‘naughty’ like that 😀

As it turns out, there are quite a few benefits to “a little bit of naughtiness or disobedience,” as highlighted by Lauren Knight, author of a column on parenting in the Washington Post. Disobedient children are entrepreneurial spirits that end up earning more as adults, research shows.

Truth be told, the signs have always been there. Only by challenging the status quo do we think outside the box, and it takes wits to defy authority as a child. Disobedient children are good candidates for

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The Effects of Turnover Go Far Beyond HR Expenses

Photo by Debby Hudson on Unsplash

Most business owners are careful not to overspend by hiring people with only a decent skill-set in hopes of training them to become experts in the long run. But if the U.S. is any indication, this approach couldn’t be more wrong.

When making career moves, Americans don’t look inside their organization for an opportunity two switch lanes. Instead, they look into the offerings of other companies. 93% of U.S. adults report leaving their employer to

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5 Truths About Innovation That Most of Us Get Wrong [Infographic]

Innovation and disruption are hotly debated topics. Many claim to know the secret formula, but few actually deliver. There are standard practices that put you on the right path – like promoting a relaxed environment and fostering communication – but setting in place more specific processes will cause your mileage to vary.

However, innovation experts have nailed at least five truths about innovation that most of us get wrong, but at the same time they are supposedly easy to get right. This infographic won’t be enough to do the trick, but as said a few lines earlier, it’s general rules like these that put business leaders on the right path, while the rest gets figured out on the go. I won’t spoil your fun by repeating what the infographic conveys, but I would like to steal you one more minute to discuss

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The Smartest Investments in 2016 Will Be in Disruptive Tech

The fourth annual Global Technology Innovation Survey by KPMG predicts a number of technologies that will enable the next revolution in the consumer world. These include including cloud computing (SaaS, PaaS, IaaS), mobility, the Internet of Things (IoT), data & analytics, biotech, 3D printing, cyber security, artificial intelligence/cognitive computing, and digital currency platforms.

Different countries are banking on different things. Everyone agrees that the Cloud is going places, and the easiest to convince is China. Because of their faith in cloud computing, the Chinese are also vying with great enthusiasm for Artificial Intelligence (AI). But this is more common sense than it is insight.

Cloud, IoT, and Data (in short, Cloud)

A more important takeaway from the lofty report is the part about

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Why Cloud Doesn’t Equal Savings for a Finance-Driven Mind

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The biggest roadblock in cloud adoption everywhere is said to be lack of knowledge at an executive level. Technologically speaking, business leaders don’t always know what’s good for them in the long term. Clinging to outdated systems and processes is a sure way get left behind. Worst of all, the finance sector doesn’t feel it needs any transformative effects whatsoever.

The recent Cloud Business Summit held in New York saw financial and IT leaders debate the ripple effects of cloud adoption in corporate financial systems and processes. Finance is not an area in sync with technology, and nor should it, according to those working in this segment

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Quote of the Day By Frank Wilczek

Photo by Hermes Rivera on Unsplash

There are many ways to say certain things. The importance of failure as a key ingredient of success has been evoked by dozens, if not hundreds of figures throughout our history.

Among the influential minds who embraces this notion is Frank Wilczek, an American theoretical physicist and mathematician, currently the Herman Feshbach Professor of Physics at the Massachusetts Institute of Technology (MIT). His line of work is complicated, to say the least. But working on complex problems means you get away with failure more often than anywhere else. Which is why the following applies regardless of one’s profession

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