Transparency may seem like a corporate buzzword, but it actually has real-world benefits. According to a recent poll, two thirds of consumers would spend more if it meant buying from a transparent company, and 94 percent of consumers rank transparency as the biggest factor in brand loyalty.
Can you imagine rolling out of bed, turning on your desktop and being at work? This is a reality for many workers, now more than ever before. Thirty-second commute aside, there are certainly challenges when it comes to working remotely. How can you reach an effective collaboration with colleagues that are thousands of miles away? How can managers allocate workload for a team that’s spread across the world?
Half of the global workforce currently holds a position that is compatible with remote work and 40 percent does work remotely at least part of the time, according to Global Workplace Analytics. While this trend has many benefits, Buffer’s State of Remote Work report found that nearly 20 percent of these remote workers felt lonely.
When you think of brand image, is your focus on external marketing plans like social media campaigns, fonts and logos? While these are crucial to your brand communication strategy, how the business communicates internally is just as important as how it’s presented externally.
In the push for creating a great website, developing a social presence, and providing an overall positive user experience, it’s easy to forget about the foundation of your business: great customer communication. This element is critical to the success of your business like SEO is to the success of your website. Without it, you’ll struggle to bring on customers, retain clients and build a brand that’s known for a great customer experience.
Thanks to emerging technology and droves of new graduates, today’s job market is more competitive than ever before. In fact, 78 percent of people said they would consider a job change this year, according to Brightwing Talent Insights Survey Results 2019.
With so many professionals open to making a job change, you’re going to be competing against strong candidates, whether you’re trying to grow in your current position or move into a new one.
Maintaining a healthy work-life balance can be difficult in today’s culture that celebrates being always on. In fact, 94 percent of 1,000 professionals surveyed by the Harvard Business Review said they put in 50 or more hours a week at work. What’s more, nearly half that group clocked in more than 65 hours a week.
In today’s always on workplace culture, where employees are rewarded and oftentimes expected to work long hours and communicate continuously, balance can be hard to find. In fact, more and more people are prioritizing work over their personal lives, tipping the scales toward burnout and stress.
Work-life balance has been around for a lot longer than the Millennial generation. Despite their focus on creating better work-life balance, the term has been in use since the 80’s.
Everyone wants to have a more productive workday every day. To get more done, do it well, and to eventually leave the office feeling accomplished. However, in the busy and hectic modern workplace, that’s often easier said than done.
