Filip Truta' Post

The Real Reason Why Millenials Aren’t Answering Their Phones

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When speaker Ryan Jenkins was approached by an audience member saying that his Millennial workforce was much more comfortable with texting compared to phone calls, he took it as further evidence that this was indeed the case and identified five reasons why this might be.

To his credit, Jenkins dots the “i” with some of his observations. Chief among them is the presumptuous nature of the practice, which implies that you drop everything to pick up the phone, without any fair warning as to what the caller has to say and how it will affect your workflow, or for how long. But that’s where I draw the line regarding the negative side of voice calls. Characterizations like time consuming, distracting, superfluous, and ineffective are the product of a subjective analysis, even though none of these are false either

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Research Uncovers Strong Correlation Between Competition and Creativity

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Collaboration has some undeniable perks, from brainstorming to actually building upon an idea. But what about creating things that don’t require the input of an entire team? A logo, for instance. Can the rivalry between a bunch of designers racing to draw the best design for one paying company actually improve the outcome? As it turns out, it can. But only when the competition dial is turned to just the right level

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VR Conferencing Could Soon Be a “Reality”

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One of the best assets in the Unified Communications suite, video conferencing is enjoying a fair dose of popularity among adopters, as enterprises and small businesses alike demand higher-quality, lower-cost video tech to reduce travel and improve collaboration. Just like mobility took Africa by storm before the country could even set up landlines, so could VR take on the business sector before everyone has a chance to adjust their webcam.

In its latest report detailing the top technological trends, Juniper identifies 2016 as the watershed year for VR headsets, both in terms of product launches and consumer roll-outs

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3 (Busted) Myths About Communication

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The Unified Communications (UC) market is chock full of media meant to promote the use of technology for communication and collaboration. Overall, that’s a good thing. But the nature of the materials is often abstract, trading the human element for the tech jargon.

In reality, technology only assists the transmission of information, which can actually detrimental to communications in the absence of basic skills, such as friendliness, feedback, or eye contact (in the case of video calling). Below, we bust three myths about “good communication” that get tossed around in marketing materials, including counter-marketing ones

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Confidence – An Essential ‘Drug’ for Success

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Your recent performance hasn’t been stellar, and it might even have cost you a promotion. Then again, has anyone told you for a fact that you were lined up for advancement? Is there even a position waiting to be filled?

People generally know when they do good and when they do bad, but there are plenty of exceptions. Often are the times when the illusion of failure affects our decision-making, and the illusion of success empowers us to fare much better than we’d expected. In short, success and failure that hasn’t occurred yet is just in our head. Which makes choosing what you believe very important, so long as you are aware of what you are doing. According to Dilbert author Scott Adams, “Confidence is similar to will power in the sense that neither of them exists and yet society is quite certain they do

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Fog Computing – The Cloud’s Final Stop

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The term “cloud computing” was (supposedly) first used to describe the appearance of networked-servers on schematics. These diagrams used circles to represent the outline of a server (essentially the server’s reach within a network). When overlapped, the circles came together to form the appearance of a cloud. But clouds don’t have a perfectly defined edge, just like in reality.

In the same way that cloud computing has abstracted resources like compute, storage and bandwidth, fog computing has become the go-to name to describe the

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Find Out Which Platforms Sell Your Product

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Our experience with code has taught us that platform optimization plays a crucial role in grabbing and retaining a customer base – essentially creating your market share. Ship a half-baked app and customer loyalty is immediately affected. Ship a polished, seamless, airtight experience and they’re yours to keep.

Whether you sell physical goods or services, online or offline, it helps to know what devices people own. Smartphones and tablets have become de-facto platforms for ad delivery and shopping, and marketers everywhere strive to deliver a compelling viewing experience on these gizmos.

Device ownership heavily determines the way people

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Brands That Do Good Do Well

Ten years ago, only a handful of brands had sustainability on their agendas. Today, it’s something of a requirement. Technological advancement comes with a price: responsibility. And thanks to the Internet, most of the world’s population is on the same page regarding the dangers faced by our planet, and indeed humanity itself.

Nielsen has discovered that Generation X and Generation Z – which makes up most of today’s consumer base – is willing to pay extra for products and services that come from brands who are committed to positive social and environmental impact. More than 70% of both cohorts, to be precise. Brands that establish a reputation in this area have an immense opportunity to

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Cloudify Your Business

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It’s been years since the Cloud has demonstrated its might, yet there are still concerns related to performance, integration, compatibility, etc. that haunt decision makers. We’re here to prove them wrong.

Haunt is a good word because businesses who are still on the fence are losing money every second at the hand of their cloud-loving competitors. The reality is that cloud technology is no longer expensive, nor unsafe, and there’s always the option to

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