Photo by Laura Ockel on Unsplash

According to the PWC 2015 Global Digital IQ Survey, “digital” is creating significant disruption inside organizations everywhere, but not so much on the outside. Few companies are looking at tech investments with the same eyes, but those who see disruption power in digital have been attributed a “Digital IQ” that surpasses that of ordinary companies.

If technology does one thing right, it’s disruption. New technology means new capabilities, new inroads, new ways to reach the market or answer customer needs, faster ways to reach the market and customer needs, and so on, and so forth