Quote of the Day by a Contemporary Confucius

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Solutions to most of the world’s biggest problems are well within our reach, yet somehow we don’t seem to be making much progress. Wise minds like Ban Ki-moon see this all too well. And he’s also well positioned to drive some much-needed change.

Born June 13, 1944, Ban Ki-moon is the eighth and current Secretary-General of the United Nations. He suceeds Kofi Annan to the role, and he is a former career diplomat in South Korea’s Ministry of Foreign Affairs and in the United Nations.

Passwords Must Go

Late last year, mobile software vendor SplashData crowned “123456” as the most popular password used on the Internet. It even beat the not-so-cunning “PASSWORD,” becoming the weakest one used in 2014.

Not surprisingly, an uptick in ID theft and account breaches was also registered in last year. One particularly interesting episode we can all recall was a widely publicized celebrity nude leak.

3 Tips To Sell Communication Services To Medical Practices

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When creating a new product or launching a new service, the first question you ask yourself is whether it will be successful and you will be able to sell it. Marketing theory says that you start with the user’s needs and then build products/services to meet them. In reality, after the launch it doesn’t work like that anymore. You already have your solution and want to find a way to match it on potential customers’ needs. As soon as you can sense any opportunity there, you can start building your approach.

In this first article of the series, we will start with medical practices. Imagine a medical partnership with a couple of practitioners and a couple of nurses in a small office, a receptionist, and a legacy telephony system.

Quote of the Day by Thomas John Watson Sr. (IBM)

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If someone in your organization is capable of inflicting six-figure damage to your bottom line, the first impulse is probably to fire them, even sue them if possible. But according to Thomas John Watson Sr., there’s a third option to be considered: keep them.

To Boldly Go Where No Wi-Fi Has Gone Before

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Here at 4PSA we’re obsessed with making communication not just accessible and affordable, but also simple and even profitable for our customers. We work tirelessly to connect the dots for service providers, but we also take pleasure in tracking the advent of wireless technology in places where it’s considered a rare commodity.

Apple Watch Makes Its Triumphant Debut

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During a special showcase months in the making Apple today finally unveiled what promises to be best smartwatch introduced to the market. Besides the wearable, CEO Tim Cook also lifted the cloth off a stunning new MacBook, and ResearchKit – a way for everyone to contribute to treating common diseases.

Why the Cloud Is Vital for Any Business, Big or Small

Surely you’ve heard of Alibaba Group, the Chinese e-commerce and payment service catering to 300 million users in their home land, and plenty of other clients internationally. Their slogan is “Global trade starts here,” but soon they might have to update it to “everywhere,” if their latest developments are any indication.

This week, Alibaba launched its first U.S.-based cloud computing hub confirming its plans to pit itself against already-established giants like Amazon and Google. The reason? Alibaba knows it’s imperative to align their operations with strategically placed facilities when the doors to global business are wide open.

Bring Your Action Figure to Work Day

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All work and no play makes us dull guys and gals. Here to help is AFWD, or Action Figure Work Day, a newly-spawned Internet tradition that hopes to make life in the office less tedious.

Geeks don’t have a hall of fame like Hollywood stars do, but if they did, Randal Ham would probably top that list. Ham, who is based in Odessa, Texas, unintentionally created Action Figure Work Day when he decided to bring his White Raven action figure to the office one day.

Unified Communications Doesn’t Seem All That Unified

You’d think that a simple enunciation like “Unified Communications” is pretty straightforward, right? After taking my first plunge into the subject, my answer was “I beg to differ.” While UC is certainly alive and kicking, it strikes me as still in its early fledging stages. Strictly from a technical standpoint, it was doable a decade ago. So why is it so fragmented?

What’s Most Important in Sales?

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It started with a tweet…

Most people try to sell to anyone with a pulse. Big mistake. Selling to no-targets costs a lot & is usually non-repetitive. Focus!

This made me think of something all companies, big or small, older or younger face every day. The combination of finding the right customers and creating replicable selling scenarios makes all the difference.

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