Statistically, 9 out of 10 people prefer to interact at work in any other way than meetings. It’s a long-known culprit in corporate but also in SMB environments that apply standard operational formulas. Alternatives are hard to come by. You need to buy video conferencing tech, you need to triple-check that attendants are at their desk, that their computer supports the platform etc. Actually, we should have used past tense here as alternatives are no longer hard to come by.