In the early days when you’re laying the ground for your startup, the founder or co-founders and the core team do whatever it takes to make it work. You are a funny mix of engineering, testing, marketing and the ultimate sales machine. But how are you promoting your product?

Elena Carstoiu' Post
One of the most basic necessities of any workplace is proper communication. In today’s world that runs on a hectic schedule, where every productive minute counts, the ability to instantly communicate has been a boon for the global work scenario. However, even in our fast-paced lives, writing etiquette can sometimes make all the difference between successful and unsuccessful communication. Let’s find out how chat and email etiquette can enhance our written communication and get us where we want.

Still, there is a huge gap between the way people picture the startup life and the actual reality. In fact, the gap is so big, you can easily call it a chasm. Multiple factors have created it and continue to widen it every day:
- The media that glorifies highly successful founders, yet says little about the rest of them, which in fact represents the majority
- The pot full of gold that people dream of finding at the end of the rainbow, i.e. a startup turned unicorn
- Blockbusters that make you want it even more
Let’s take all these urban legends out of the way, even if it’s just for a second. The picture is not so bright anymore, right?

As fast-paced and technology driven as the modern workplace might be, distractions and interruptions still manage to keep us still, slowing down our productivity. “Friendly” notifications that pop up everywhere and at any time, teammates who constantly ask for help or feedback, the continuous battle for balance between being able to do our job and working together with the team for a common purpose — known as teamwork — all that puts enormous pressure on our work and focus.

People often wonder how startups can survive when they don’t have anything to sell. The product or service is just a glimpse of an idea, or better yet, a few lines of code written on a night of inspiration. What does it take to start with a dream, build a whole reality upon it and stay strong along the way?

A couple of years ago, I was dealing with a very common parenting dilemma. How can I help my 7-year-old son enjoy reading?

Every team has its own needs. Take the software industry for example. One team is coding, another is testing, while others are cooking up a marketing campaign. We know from experience that these simply don’t mix. That’s why it’s so useful to use Topics to keep your teams’ communication and collaboration focused on what matters.
Photo by Icons8 team on Unsplash
It starts with an innocent tap on the shoulder — a colleague asks a brief question about an upcoming deadline. No big deal, right? Two conversations and four emails later, you’ve officially wasted almost an hour.
I’m not here to tell you the story of how companies big and small fail to acknowledge the importance of using proper collaboration tools. The cat is out of the bag and has been for years. The market simply isn’t mature enough to take the plunge. What I want to share with you today is the typical scenario where office hours become pure chaos due to simple distractions like the one mentioned above. I’m 100% sure these will strike a chord with fellow office workers far and wide.

Photo by David Pisnoy on Unsplash
For more than 10 years we have been working with communication service providers around the world and one of the biggest challenges they’ve always reported has been customer churn. Even the best service in the world can’t prevent customers from fleeing if what you’re offering isn’t what they need.
Two weeks ago we announced the 4PSA Partner Meetup that will take place in Madrid, Spain at the beginning of summer on June 1-2, 2015. We want to see you there, face to face, and chat the good old-fashioned way 🙂 You will also be able to meet with fellow service providers, exchange ideas, share experience, and have some drinks.
Besides the fun part, there are lots of reasons to join us there. In April we released VoipNow 3.5, in the following days we’ll be launching VoipNow Mobile 2.0 and VoipNow 3.6, and Hubgets is round the corner. With every new version, we are extending the feature set, creating new opportunities for service providers. We want to make sure that you know how to make money out of all the new stuff.
