Photo by Deanna Ritchie on Unsplash
This article continues our series dedicated to service providers with the purpose of helping them target various markets and improve the sales process along the way. After discussing the best approach to medical services, we are now focusing on travel agencies and the strategy service providers should use when offering communication services.
Take a look around you the next time you’re sitting in a café. Chances are nearly everyone you see will be glued to an Internet-connected device of some sort that is producing heaps of data – be it through emails, phone calls, social media or Unified Communications (UC) applications. Ever thought about the role that such an amount of personal information can play in the business world? It’s quite huge.