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Americans love the Internet because it bolsters learning, content creation, and sharing, according to a survey of 1,066 a thousand online users across various parts of the U.S. But that’s not what the US population adores most about the world wide web.
Asked how the Internet bettered their lives, respondents were quick to outline that it has made product discovery and shopping much easier than five years ago, with 81% highlighting this particular aspect on top of everything else. Three quarters underscored access to national and global news, followed by hobbies / personal interests (68%), keeping close tabs on their friends’ activity (67%), health & fitness (65%), local civic activities (49%), and even neighborhood affairs (39%).


