Posts Tagged Under: social networks

Facebook Launches Fun Video Collaboration App, Riff

As of this year, Facebook decided to maximize the potential of its (our?) content by prioritizing video to make up almost a third of the News Feed. For the first time ever, Facebook videos now exceed the number of YouTube clips shared through the social network. Not the type to rest on their laurels, the Menlo-Park company made another push in the video department this week and released a brand new app called Riff.

Originally developed as a side project by Facebook Creative Labs – the same inventive group who made Slingshot, Paper and Facebook Groups – Riff is here to play catch with Vine, Snapchat, and Hyperlapse. However, unlike other Facebook endeavors, Riff stands to gain some momentum.

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