This week, Brazil takes a deep breath from the whirlwind days of the FIFA World Cup and returns to business. The fact is that businesses in Brazil, and in Latin America for that matter, are not going to be the same much longer. In short, business for a lot of people is no longer limited to the confines of an office. Research indicates that by 2015, there will be 1.3 billion mobile workers worldwide. Recognizing this shift, businesses across the globe are leveraging modern communications tools, those which enable workers who are on the go to remain connected in order to adapt to this changing landscape.
Unified Communications tools are becoming more popular than ever as they cater to a mobile workforce. Such tools that combine voice, data, presence, email, and video into a single interface provide employees with access to their critical communications from any Internet-connected device, no matter where they happen to find themselves.
Latin America is no stranger to the mobility trend and many businesses in these countries are turning to UC solutions to accommodate their employees. In fact, according to a report from Frost & Sullivan, the Latin American Unified Communications and Collaboration (UC&C) market is expected to grow to $1.83 billion by 2019, increasing substantially from the $1.01 billion market it was in 2012.
According to the report, 70% of employees feel they can do their job remotely at least three days a week. Unified Communications tools enable telecommuting without compromising on work productivity. As a result, businesses that adopt the technology and telecommuting policies see talent loss reduced by 74% and employee morale increased by 79%.
In other words, UC tools are a win for both the business and the employee. Businesses benefit from a happier workforce, while employees are able to access critical communication in real-time, no matter where they are. Additionally, the technology allows collaboration to take place between co-workers at their convenience.
Businesses in Latin America recognize the need for UC tools and the numbers speak for themselves. If you’re a vendor or an IT consultant considering whether to add the modern technology to your portfolio or not, click here to learn more.
In the meantime, enjoy the infographic below detailing the state of the cloud market in Brazil and stay tuned for a similar one for Mexico. And don’t forget to subscribe to our blog!