Welcome back to our limited series, Communications Then and Now. In the previous article, we explored SIP, the protocol that enables modern systems to establish and manage sessions over IP networks. SIP laid the foundation for modern real-time communication by making telecommunication systems flexible, scalable, and software-driven.
In the previous article, we explored PSTN, the foundation of global voice communication and the system that defined telephony for over a century. While this legacy infrastructure enabled reliable connectivity, it also exposed the limitations of circuit-switched communication in a rapidly evolving digital landscape. To move forward, it becomes essential to answer a key question: what is SIP, and how does it enable modern, flexible communication over IP networks?
The Public Switched Telephone Network (PSTN) is the foundation of global voice communication. Long before internet-based communication became widespread, PSTN enabled reliable, real-time conversations across cities, countries, and continents.
Software-as-a-service (SaaS) companies create ready-made solutions for digital challenges. Instead of enterprises designing their own tools and applications, SaaS companies offer their products hosted in the cloud. A variety of models in the form of as-a-service have emerged in the past decade. One prominent example is Unified Communications as a Service, commonly referred to as UCaaS.
The right communications platform for you is the one that delivers. And while there are many ways for customers to communicate with businesses, voice remains the most personal.
Business communications are getting a do-over. Moving to the cloud is not a new concept anymore. However, there’s plenty to consider. Especially when you move business communications to the cloud.
Business communications are, by all means, the living breath of any organization. They can make or break a business. Especially today. The amount of information sharing is, by all means, unprecedented. And getting ahead is, in fact, staying relevant.
Executive communications are leadership informational exchange. It’s what happens when key people from the executive team have something to say. A key person may be the CEO, or any departmental head or a representative. Which means that executive communications are very important.
After all, when an executive team member has something to say, people pay attention. And departmental teams also pay a lot of attention. Also, whoever does not pay attention, stands to lose. From employees to investment bankers, everyone has an eye on executive communications.
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Studies show that Unified Communications and Collaboration (UCC) services represent a fast-growing segment in the broader cloud communications market. That’s not a surprise considering the increasing number of companies who expand their activities far from their traditional borders. But are their employees, especially Millennials, playing any role in this change? I’m a firm believer that this digital-native generation is fueling the change. And scientific facts seem to support this idea.
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Despite increased awareness about Unified Communications (UC) solutions, many businesses are slow to upgrade, or downright reluctant to do so. Reportlinker shares some numbers as part of a recent market analysis, and predicts a serious uptick in adoption over the next three years.
Compared to 2014, UC adoption in 2015 has not been considerably higher. In fact, some parts of the globe have fallen short of expectations, according to various market researchers, including the fine gents at IDC. But Reportlinker is optimistic about the next few years, projecting a compound annual growth rate (CAGR) of 11.42 per cent for the global UC 2.0 services market over the period 2015-2019
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The Unified Communications industry is usually seen as forever waiting on the launchpad, but if recent studies are any indication, UC vendors and service providers alike stand to rake in billions in the coming years.
Hexa Research offers custom research and consulting services to an array of industries, including the communications sector. The company has conducted a study to re-assess the state of Unified Communications and found that things are looking good for players in this market. In fact, “good” is an understatement.
